Meet the Board & Staff

Chris Hines is Cassie’s father and the CHSCF Board President.

He is currently a financial advisor with Edward Jones. Chris worked at Quicken Loans as a mortgage banker and service manager for for 8 years before moving to the financial advising. Before is financial services career, Chris worked for Big Boy restaurants for twenty years, holding positions from Restaurant Manager, District Supervisor, Training Director, Human Resources Director, and Director of Franchise Operations and finally Big Boy restaurant owner.

Chris served on the Board of Directors for The Shelby Lions Football Club for three years, volunteered with St. Michael’s Church providing breakfast for the homeless through the MCREST program for twelve years and served on the board for the Shelby Lion’s Club for 4 years.  Chris currently serves on the leadership team for  Orchard Ridge Church of the Nazarene in Washington Township.

Chris is married to his wife Karen and together they have three children and three grandchildren.

chines@cassiehinesshoescancer.org

Karen Hines is the mother of Cassie and was her primary caregiver. Currently Karen is the Vice President and Executive Director of The Cassie Hines Shoes Cancer Foundation. She has been our fearless leader, storytelling and building relationships with cancer treatment centers, medical professionals,  non-profit colleagues and young adults navigating cancer. On occasion, you may even find Karen cooking nutritious meals with love at our Base2Summit program weeks.

Karen is a graduate of Ferris State University dental hygiene class of 1984.  She retired from her 35 year career as a dental hygienist in 2019.

Karen has been married to Chris and together they have three children and three grandchildren.

khines@cassiehinesshoescancer.org

Jeff is Cassie’s brother-in-law and the CHSCF Board Treasurer.

He is a Certified Public Accountant in the State of Michigan and is currently a Technical Accounting and External Reporting Manager for Nexteer Automotive.

Jeff graduated from John Carroll University with a Bachelor of Science in Business Administration with a major in Accountancy. While attending John Carroll University, Jeff was a member of the ACHA Division I Club Hockey team and served as Club Treasurer for 3 years. In addition, Jeff holds a Master in Business Administration from the University of Detroit Mercy.

Jeff and his wife Ashley reside in Macomb, Michigan and together they have three children.

jpriskey@cassiehinesshoescancer.org

Ashley Priskey is Cassie’s sister and the CHSCF Board Secretary.

Currently, Ashley is an HR Manager at DTE Energy.

Ashley holds a Bachelor of Science in Human Resource Management as well as Marketing from Oakland University. In addition, she holds a Master of Business Administration from Wayne State University.

Ashley is married to Jeff Priskey and together they have three children. Ashley resides in Macomb, Michigan.

ahines@cassiehinesshoescancer.org

Michelle Morris is Vice President of Global Services across Facebook’s US Automotive, Financial Services, Real Estate, Insurance, Restaurants and Education business. Michelle leads a national team transforming the way industries connect, communicate, and drive business in a mobile first and personal world. She helps clients and agencies use Facebook to build brands, acquire new customers and craft owner advocacy strategies. Michelle leads with an entrepreneurial passion fueled by her knowledge of both traditional and digital mediums and is a champion for Franchisee/Local marketing efforts.

Prior to Facebook, Michelle built Google’s North American automotive manufacturing and dealerships business as Managing Director responsible for creative, direct response and strategic brand activation. For nearly 8 years, she led teams across multiple coasts and notable contributions included the launch of custom research, creation of new sub-verticals to drive focused growth and the establishment of Google’s bankruptcy policy which kept accounts active while recovering 100% of spend. Michelle’s industry and marketing expertise helped deepen Google’s Automotive relationships beyond advertising for Google Maps, Android and in-vehicle integrations.

Before joining Google, Michelle served as Group Senior Vice President and Account Director of the Chrysler brand at Chrysler’s ad agency BBDO, responsible for all aspects of Chrysler’s advertising, CRM, event partnerships and product placement efforts. At BBDO for over 8 years, Michelle also held executive leadership roles in the agency’s corporate marketing, dealer/franchise training and human resource departments. Never one to turn down a challenge, Michelle’s teams improved agency turnaround times while launching new mediums to help their clients reach customers.

A people first leader highly capable of navigating ambiguity, Michelle began her career in Human Resources as an Executive Director in the innovative partnered staffing division of Kelly Services, managing branches embedded within key client locations.

Michelle has shared her integrated marketing experience at industry conferences conducted by J.D. Power, the National Automobile Dealers Association (NADA), Mobile World Congress and the Direct Marketing Association. She was honored as a Crain’s 40 under 40 professional in 2010, one of Vista Maria’s 2012 Celebrating Women award winners and a 2015 Rising Star by The Automotive News.

Michelle serves as a committee member of the 30% Club and finds great reward in helping all publicly traded boards get to 30% representation of women by 2020. Michelle is a founding board member of the Cassie Hines Shoes Cancer foundation, a 501(c)(3) that helps young adults diagnosed with cancer, founder of the Scott Stephenson Eastern Echo Scholarship and an advocate for Suicide Prevention and Awareness.

Michelle earned a bachelor’s degree in psychology from Michigan State University and lives in the Greater Detroit Area with her husband, two children, gecko and 3 cats.

mmorris@cassiehinesshoescancer.org

Ron Valentine is Cassie’s uncle. He is currently Chief Financial Officer at Encore Rehabilitation Services.

Ron has been delivering complete financial solutions to middle market companies in Southeastern Michigan for over 20 years. Prior to joining Encore Rehabilitation Services he worked at The PrivateBank and LaSalle Bank where his responsibilities included managing a commercial banking office, developing new client relationships, maintaining and growing existing client relationships, staff development and general office administration.

Ron has previously been the Treasurer and a Board Member of the St. Patrick School Parents Club and the Birchwood Park II Homeowner’s Association. Additionally, Ron has coached youth soccer, baseball and football teams and has held leadership positions within Boy Scouts of America.

Ron holds a Bachelor of Science degree in Economics from the University of Michigan.

Ron is married to Renee and together they have three children, Madison, Jack and Alex. They currently reside in West Bloomfield, Michigan.

rvalentine@cassiehinesshoescancer.org

Jacki Zawierucha is Cassie’s aunt and Godmother. She is an Elementary Principal at Plumbrook Elementary School in the Utica Community School District. She was a teacher and instructional technology coach in the Utica Community Schools for 22 years where she was awarded with the honor of UCS Teacher of the year in 2019.  Jacki’s experience includes chairing various committees including School Improvement, North Central Association of Colleges and Schools, and Blue Ribbon Exemplary Schools of Michigan.  She also is a Computer Science Fundamentals facilitator for Code.org leading teachers in implementing computer science in the elementary setting.

Jacki graduated from Michigan State University with a Bachelor of Science degree in Criminal Justice. She then continued on and obtained her Bachelor of Science degree in Elementary Education from Oakland University. Jacki also received a Master of Arts Curriculum and Leadership degree from Wayne State University.

Jacki is married to Brian and together they have three children. They currently live in Armada, Michigan.

jzawierucha@cassiehinesshoescancer.org

Lisa is the Vice President at Wilshire Benefits Group where she brings 30 years of experience to her position. Lisa is a Registered Health Underwriter (RHU), certified to provide Medicare products solutions, and is a licensed health and life agent in the States of Michigan and Florida. Lisa’s breadth of experience in the employee benefits industry has allowed her to build strong relationships with carriers, Third Party Administrators (TPAs), and her valued clients. Throughout her career, Lisa has managed a diverse array of employer groups, both small and large.  Lisa is active on agent advisory councils in the industry and a graduate of the Leadership Oakland Cornerstone Program and Crain’s Leadership Academy.

Lisa resides in Rochester Hills with her husband and together they have two children. She is a proud member of 100 Faithful Friends and 100 Businesses that Care.

Lisa@chscf.org

Gretchen Fischer, a Certified Recreation Therapist and graduate of Grand Valley State University Honors College, brings a wealth of experience to her role as a board member for the Cassie Hines Shoe Foundation. As Camp Director at Indian Trails Camp in Grand Rapids, Michigan, she demonstrates a profound commitment to enhancing the lives of individuals with disabilities. Gretchen’s dedication extends to the cancer community, where she previously worked at Barretstown SeriousFun Camp in Ireland in 2016 and 2017. She is thrilled to contribute her expertise and passion to the Cassie Hines Shoes Cancer Foundation, supporting and empowering young adults within this community.

Gretchen resides in Grand Rapids, Michigan with her husband and two children.

gfischer@cassiehinesshoescancer.org

Ed Vogt

Ed Vogt is a retired automotive executive with over four decades of experience in strategic leadership, corporate marketing, and business development. Throughout his career, Ed has demonstrated unwavering commitment to innovation, operational efficiency, and enhancing customer experiences. Now retired, Ed has a growing focus on giving back to the community.

As Director of eCommerce at General Motors, a position he held from 2016 until his retirement, Ed led groundbreaking initiatives to modernize GM’s online sales channels. He implemented cutting-edge commerce and payment platforms, facilitating seamless transactions across internal systems and dealer networks for vehicle sales, parts, services, and subscriptions.

In his previous roles, Ed played a pivotal role in the execution of dealer and brand websites, the implementation of CRM solutions, and the creation of advanced dealer sales and marketing tools. He also led the development of an advanced analytics group at GM, leveraging data to optimize digital processes and drive efficiency. Recognized for his achievements, Ed has received multiple CIO Awards and Chairman’s Awards for his outstanding contributions.

Ed’s is a graduate Kettering with a degree in marketing and Wayne State University with an MBA in Marketing.  His commitment to professional development led him to complete executive programs at Stanford University and Penn State University.

Post-retirement, Ed continues to channel his expertise and leadership into meaningful endeavors. Joining the board of directors for the Cassie Hines Shoes Cancer Foundation is deeply personal to him as a recent cancer survivor. This role allows Ed to give back to a cause he is passionate about, helping young adults diagnosed with cancer navigate their journeys. His professional expertise in strategic growth and marketing, positions him to make a lasting impact on the foundation’s mission.

Ed resides in Ira Township, Michigan, with his wife, Laura. Together, they are blessed with four incredible grown children who inspire them daily. Family has always been a cornerstone of Ed’s life, providing the foundation for his dedication to both professional excellence and community service.

edvogt@cassiehinesshoescancer.org

Alexis graduated from Central Michigan University with her Bachelor’s degree in Public and Nonprofit Administration and the Certified Nonprofit Professional credential through the Nonprofit Leadership Alliance. She is passionate about expanding recreational experiences and bringing people together in the nonprofit world. She also serves on the Young Professionals Activation Committee for the Board of Directors of Special Olympics Michigan. She looks forward to connecting with donors and collaborating with the CHSCF team to continue to support and advocate for the YA cancer community. 

Alexis resides in Detroit with her boyfriend, Dallas and her cat, Winnie!

alexis@cassiehinesshoescancer.org